Marketing Industry News

Marketing Industry News

• Expert tips for a productive and balanced team October 3, 2023
  This webinar will be a game-changer in the realm of resource management. The post Expert tips for a productive and balanced team appeared first on MarTech.
  Cynthia Ramsaran
• How Citizens Bank transformed content to meet changing customer needs October 3, 2023
  The regional bank uses data, DAM and new channels like TikTok to build trust and authority with customers in major Northeast markets. The post How Citizens Bank transformed content to meet changing customer needs appeared first on MarTech.
  Chris Wood
• A look ahead to Amazon’s Prime Big Deals Days October 3, 2023
  Amazon Prime members are gearing up to get a head start on holiday shopping in October, says a survey from Bazaarvoice and Dynata. The post A look ahead to Amazon’s Prime Big Deals Days appeared first on MarTech.
  Kim Davis
• Marketo’s September 2023 releases: A manager’s guide October 3, 2023
  Quick wins via library and template imports, along with 16 enhancements to Dynamic Chat. The post Marketo’s September 2023 releases: A manager’s guide appeared first on MarTech.
  Shannon Kelly
• Case study: How Komet USA embraced agile marketing October 3, 2023
  The organization embraced agile marketing to prioritize tasks, improve transparency and enhance work-life balance. The post Case study: How Komet USA embraced agile marketing appeared first on MarTech.
  Stacey Ackerman
• Martech is automating its way into a talent crisis October 2, 2023
  AI is handling more and more marketing grunt work -- work that had previously given people key early career learning experiences. The post Martech is automating its way into a talent crisis appeared first on MarTech.
  Steve Petersen
• Data lessons from a successful Taylor Swift exhibit October 2, 2023
  The Museum of Arts and Design makes data-driven decisions using visitor analytics from Dexibit. The post Data lessons from a successful Taylor Swift exhibit appeared first on MarTech.
  Kim Davis
• Why we care about retail media networks October 2, 2023
  One-quarter of retailers are generating more than $100 million in revenue from their media networks. The post Why we care about retail media networks appeared first on MarTech.
  Constantine von Hoffman
• How experimental marketers can drive martech utilization October 2, 2023
  Explore the role of experimental marketers in maximizing martech stack value. The post How experimental marketers can drive martech utilization appeared first on MarTech.
  Ana Mourao
• 15 cutting-edge tools every B2B marketer should know September 29, 2023
  B2B marketers are reaping the rewards from the huge number of new martech tools. Here's a guide to some of the best of them. The post 15 cutting-edge tools every B2B marketer should know appeared first on MarTech.
  Ruth Stevens